3 Techniques to Build Customer Trust and Increase Sales

With Black Friday and Cyber Monday just around the corner, businesses are doing everything they can to optimize promotions and drive sales. One often overlooked way in which retailers can see huge increases in conversion rates is by building
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With Black Friday and Cyber Monday just around the corner, businesses are doing everything they can to optimize promotio... Read More

How Customer Financing Impacts Ecommerce Sales

  Whether you refer to it as customer financing, flexible financing, flexible payment plans, buy now pay later or instalment plans, allowing customers to pay for products over a period of time has become prevalent in online shopping. With 93%
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  Whether you refer to it as customer financing, flexible financing, flexible payment plans, buy now pay later or i... Read More

Why You Need to Offer an Online Financing Option

3 minute read Providing shoppers with an instant financing option is a great way to help increase sales, boost customer loyalty, and encourage repeat purchases. Considering that 93% of first-time users of online customer financing say they would use
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3 minute read Providing shoppers with an instant financing option is a great way to help increase sales, boost customer ... Read More

mobile first

Why You Should Have a “Mobile First” Approach to Retail

6 minute read   Mobile’s impact on retail seems to be constantly evolving. Retailers are challenged to keep up with the changes, investing in new technologies and new mobile experiences all the time. It’s clear that most retailers today
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6 minute read   Mobile’s impact on retail seems to be constantly evolving. Retailers are challenged to keep up wi... Read More

6 Ways to Design a User Experience that Increases AOV

5 minute read   Most conversion optimization wisdom says to get shoppers in and out of the checkout process as fast as possible. But by rushing shoppers to checkout, retailers are missing out on opportunities to increase their average
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5 minute read   Most conversion optimization wisdom says to get shoppers in and out of the checkout process as fast... Read More

futurepay-big-business-mindset

Big Business Mindset: How Small Retailers Can Act Big

5 minute read   Most small-to-medium sized businesses (SMBs) aspire to one day become a large company. But becoming an enterprise-level company today isn’t the same as it once was. Advancements in technology have made it possible for smaller
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5 minute read   Most small-to-medium sized businesses (SMBs) aspire to one day become a large company. But becoming... Read More

3-myths-payment-options

3 Myths Keeping You from Adding Another Payment Option

4 minute read   There is a lot to consider before adding a new payment option to your site. Different costs, set up requirements, and customer experiences can make it a challenge to decide which option is best for
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4 minute read   There is a lot to consider before adding a new payment option to your site. Different costs, set up... Read More

Everything You Need to Know About Omnichannel in 2017

5 minute read   In today’s channel-rich shopping environment, most people are omnichannel shoppers. In fact, a study of 46,000 shoppers done by HBR found that 73% of shoppers use multiple channels in their customer journey.   But what
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5 minute read   In today’s channel-rich shopping environment, most people are omnichannel shoppers. In fact, a st... Read More

Mobile-First Indexing: How Mobile SEO is Changing

5 minute read   In 2015 Google released a massive change to their ranking algorithm which gave a boost to mobile-friendly content. The change was so big people started referring to the date it rolled out as the ‘mobilepocalypse’
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5 minute read   In 2015 Google released a massive change to their ranking algorithm which gave a boost to mobile-fr... Read More

Mobile Apps vs. Mobile Sites: Where Should You Invest?

 5 minute read   Mobile commerce has been growing steadily, and just this past year more than half of top retailers’ online transactions were made via mobile. And since mobile is estimated to account for 45% of ecommerce sales
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 5 minute read   Mobile commerce has been growing steadily, and just this past year more than half of top retailer... Read More